Ebook Health Promotion Practice

Author: Will Nutland
Editor: McGraw-Hill Education (UK)
ISBN: 0335264077
File Size: 65,80 MB
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This fully revised public health text offers students and practitioners a grounding in the practice of health promotion and introduces a range of methods that are used in health promotion practice. It also helps to develop skills needed to do health promotion in a range of settings, including project management, partnership working, needs assessment and evaluation. Whether the public health intervention is through face to face contact with individuals, or community based or involves strategic policy development this book now also explores recent developments in social media and web based health promotion interventions. This second edition: provides practical guidance and tools for planning, delivering and evaluating health promotion gives greater emphasis to upstream health promotion interventions, including Healthy Public Policy and health advocacy includes activities to help you make applications to your own study or practice of health promotion Health Promotion Practice, 2nd Edition is an ideal resource for students of public health and health policy, public health practitioners and policy makers. Understanding Public Health is an innovative series published by Open University Press in collaboration with the London School of Hygiene & Tropical Medicine, where it is used as a key learning resource for postgraduate programmes. It provides self-directed learning covering the major issues in public health affecting low, middle and high income countries. Series Editors: Rosalind Plowman and Nicki Thorogood.

The Role Of The Media In Promoting And Reducing Tobacco Use

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File Size: 55,69 MB
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Mass Media And Drug Prevention

Author: William D. Crano
Editor: Psychology Press
ISBN: 113566207X
File Size: 15,65 MB
Format: PDF, Docs
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This book tells the story of the mass media's potential in the war against drug abuse. It is based on scientific evidence on the use of media in health promotion and disease prevention. Past approaches--successes and failures alike--are included to help enlighten future programs of research and practice. Advice about the logical steps that must be taken to help alleviate the crisis of drug abuse is featured throughout. The book will appeal to social scientists interested in persuasion and the media Each chapter offers information to help the conscientious practitioner maximize persuasive effects of a mass-mediated presentation.

Australian Media And The Politics Of Belonging

Author: David Nolan
Editor: Anthem Press
ISBN: 1783087803
File Size: 16,63 MB
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Australian Media and the Politics of Belonging explores mediated debates about belonging in contemporary Australia by combining research that proposes conceptual and historical frameworks for understanding its meaning in the Australian context. A range of themes and case studies make the book a significant theoretical resource as well as a much-needed update on work in this area. Australian Media and the Politics of Belonging also provides an intervention that engages with key contemporary issues, questions and problems around the politics of belonging that are relevant not only to academic debate, but also to contemporary policy development and media and popular discussion.

Media Interventions

Author: Kevin Howley
Editor: Peter Lang Pub Incorporated
ISBN: 9781433112102
File Size: 35,25 MB
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This collection of essays, the first book-length treatment of its kind, explicates the concept of -media interventions-, which are herein defined as activities and projects that secure, exercise, challenge or acquire media power for tactical and strategic action. <BR> Drawing on insights from media, communication and cultural studies, contributors offer penetrating analyses of media interventions in a variety of social, political, and cultural settings from culture jamming and DIY media to public relations campaigns and reality television shows. In doing so, the volume develops an analytical framework for examining the complex and contradictory operation of media power in contemporary society.<BR> Providing a more nuanced and comprehensive understanding of the uneven, fluid, and heterogeneous operation of media power, this volume breaks new ground on the theory and practice of media interventions and also contributes to and stimulates the development of a productive line of inquiry into the study of media interventions."

American Journal Of Public Health

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File Size: 74,89 MB
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Smoking And Health A National Status Report

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File Size: 53,17 MB
Format: PDF, ePub, Mobi
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Early Interventions

Author: United Nations Office on Drugs and Crime. Regional Centre for East Asia and the Pacific
Editor:
ISBN:
File Size: 55,39 MB
Format: PDF
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Media International Australia

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ISBN:
File Size: 19,12 MB
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The Psychology Of Exercise

Author: Curt Lox
Editor: Routledge
ISBN:
File Size: 48,93 MB
Format: PDF, Docs
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The second edition of The Psychology of Exercise: Integrating Theory and Practice weaves together theory, research, application, and intervention, using evidence- and theoretical-based information to provide students with a solid foundation of exercise psychology. In this user-friendly text, the authors have applied prominent and thoroughly researched theories and models to actual situations that students are likely to encounter professionally. The six chapters in Part I help students understand and modify exercise behavior, while the chapters in Part II discuss psychosocial influences and consequences of physical activity. Among the topics reviewed are the relationship between exercise and personality and the impact of exercise on self-esteem, stress, anxiety and depression, and emotional well-being. Chapters on social influences, body image, and health-related quality of life offer the latest information on these emerging areas of study. All chapters in this new edition have been completely updated, which makes this one of the most up-to-date books on the market. New to This Edition New chapter on stress. Completely rewritten chapter on physical activity interventions. Focus boxes, with additional student learning activities, that highlight research on physical activity-related issues in special populations. New standardized questionnaires, including some of the most frequently used measures in exercise psychology research. Special Features of the Text Outstanding author team consisting of active researchers with diverse areas of expertise. End-of-chapter review questions and learning activities to enhance understanding. Connections between theory and application throughout the text. Comprehensive glossary. Student-friendly price. An instructor's manual and a PowerPoint presentation available upon adoption

Preventing Hiv Aids In Young People

Author: World Health Organization
Editor:
ISBN:
File Size: 59,63 MB
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Young people are particularly vulnerable to HIV: 15 24 year olds account for 50% of new cases. Five to six thousand youths become infected every day, most of them in developing countries. The UN General Assembly Special Session on AIDS in June 2001 set a number of goals to drive efforts to reduce prevalence in this age group. This report provides evidence-based recommendations for policy-makers, program managers and researchers to guide efforts towards meeting the UN goals on HIV/AIDS and young people. These goals aim to decrease prevalence and vulnerability; and to increase access to information, skills and services. This report provides a systematic review the effectiveness of interventions provided: through schools, health services, mass media, communities, and to young people who are most vulnerable to HIV infection.

The Psychology Of Physical Activity

Author: Albert V. Carron
Editor: McGraw-Hill Companies
ISBN:
File Size: 34,32 MB
Format: PDF
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"This is a ground-breaking and comprehensive text devoted solely to the discussion of exercise psychology. Exploring all areas of personal motivation, the benefits of exercise, and the theories, pioneers, and ongoing research, it prepares the exercise science professional for future career opportunities in the pubic and private sector." --McGraw Hill.

Evaluating Health Promotion Programs

Author: Marc T. Braverman
Editor: Jossey-Bass Incorporated Pub
ISBN:
File Size: 79,93 MB
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Adolescent Sexual And Reproductive Health Situation Analysis For Vanuata

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File Size: 23,92 MB
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Tobacco Use In California

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File Size: 70,92 MB
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Marketing Health Services

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File Size: 68,97 MB
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The Media And The Message

Author: William DeJong
Editor:
ISBN:
File Size: 16,49 MB
Format: PDF, Docs
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This document presents an overview of lesson learned from evaluating public service campaigns, summarizes current thinking and research on how the media can be used in social change movements, and articulates a set of guidelines that can help shape the development of future campaigns. The lessons have been organized around a series of steps that planners should follow in developing, implementing, and evaluating a public service campaign. These steps are the following: 1) establish a long-term commitment; 2) determine goals and objectives; 3) conduct formative research to define the campaign; 4) select target audience; 5) design campaign messages; 6) select appropriate media channels; 7) maximize media exposure; and 8) conduct process and outcome evaluation. These lessons have their origin in two major traditions: 1) commercial marketing, advertising, and public relations; 2) public health practice. What emerges from this analysis is not a blueprint for creating a public service campaign, but a set of general principles than can be used to stimulate ideas, manage the process of campaign development and implementation, and judge campaign results.